{"id":21589,"date":"2019-06-17T00:00:00","date_gmt":"2019-06-17T00:00:00","guid":{"rendered":"http:\/\/medgoo.com\/index.php\/2019\/06\/17\/drug-makers-challenge-new-rule-requiring-drug-prices-in-tv-ads\/"},"modified":"2019-06-18T16:08:37","modified_gmt":"2019-06-18T16:08:37","slug":"drug-makers-challenge-new-rule-requiring-drug-prices-in-tv-ads","status":"publish","type":"post","link":"https:\/\/medgoo.com\/index.php\/2019\/06\/17\/drug-makers-challenge-new-rule-requiring-drug-prices-in-tv-ads\/","title":{"rendered":"Drug Makers Challenge New Rule Requiring Drug Prices in TV Ads"},"content":{"rendered":"<h3>Lawsuit against the rule filed Friday by Merck, Eli Lilly, and Amgen<\/h3>\n<p><b><\/b><\/p>\n<p><b><\/b><\/p>\n<p>MONDAY, June 17, 2019 (HealthDay News) &#8212; Three large drug makers have launched a legal challenge against the Trump administration&#8217;s rule requiring the prices of drugs to be included in television ads.<\/p>\n<p>A lawsuit against the rule, set to take effect July 9, was filed Friday in federal court in Washington, D.C., by Merck, Eli Lilly, and Amgen, <i>The New York Times<\/i> reported. A trade group for advertisers is also part of the lawsuit.<\/p>\n<p>The lawsuit contends that the rule is illegal because it violates the companies&#8217; First Amendment rights and claims that the pricing information could mislead consumers because insurers often cover most of a drug&#8217;s cost, <i>The Times<\/i> reported.<\/p>\n<p>The rule applies to any drug with a list price of more than $35 a month.<\/p>\n<p><a href=\"https:\/\/www.nytimes.com\/2019\/06\/14\/health\/drug-prices-tv-ads.html\" target=\"_new\" rel=\"noopener noreferrer\"><i>The New York Times<\/i> Article<\/a><\/p>\n<p><i><\/i><\/p>\n<p><i>Copyright \u00a9 2019 <a href=\"https:\/\/www.healthday.com\/\" target=\"_new\" rel=\"noopener noreferrer\">HealthDay<\/a>. All rights reserved.<\/i><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Lawsuit against the rule filed Friday by Merck, Eli Lilly, and Amgen<\/p>\n","protected":false},"author":6,"featured_media":21606,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[11],"class_list":["post-21589","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-news"],"_links":{"self":[{"href":"https:\/\/medgoo.com\/index.php\/wp-json\/wp\/v2\/posts\/21589","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/medgoo.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/medgoo.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/medgoo.com\/index.php\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/medgoo.com\/index.php\/wp-json\/wp\/v2\/comments?post=21589"}],"version-history":[{"count":0,"href":"https:\/\/medgoo.com\/index.php\/wp-json\/wp\/v2\/posts\/21589\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/medgoo.com\/index.php\/wp-json\/wp\/v2\/media\/21606"}],"wp:attachment":[{"href":"https:\/\/medgoo.com\/index.php\/wp-json\/wp\/v2\/media?parent=21589"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/medgoo.com\/index.php\/wp-json\/wp\/v2\/categories?post=21589"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/medgoo.com\/index.php\/wp-json\/wp\/v2\/tags?post=21589"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}